The Newsletter For Small Business Owners

Welcome to my newsletter for small business owners. Every Friday you will receive 1 insight to improve your marketing in less time than it takes to drink your morning coffee.

Jul 12 • 1 min read

Busywork won't help your business


You will never get where you want in your small business if you aren't focusing on the right things. Especially with your marketing.

You can be the best in your industry and still have a struggling business. That's because those that win in business know how to take action on the needle moving pieces.

Busywork can mask itself as false progress.

Making you feel as if your small business is moving forward, but it's not. Here are some common false progress actions many get stuck on.

  • Focusing too heavily on branding aspects of their business
  • Making assumptions about what their customers need
  • Constantly updating your website

Marketing is how you help a specific person solve a specific problem.

The best businesses in the world do this. Constantly talking to their customers and what they need.

If you daily talk with your customers and ideal target audience it's hard to fail.

Are you investing your time doing busywork or the stuff that's going to help your business grow?


Welcome to my newsletter for small business owners. Every Friday you will receive 1 insight to improve your marketing in less time than it takes to drink your morning coffee.


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